Kippy
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Kippy is a Milan-based Italian company founded in 2013 that makes GPS trackers for dogs and cats. Its devices locate pets in real time over GSM networks with unlimited range, track physical activity, and connect to a companion app. Since 2023 Kippy has been part of Datamars, a leader in pet identification and reunification.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Company founded
Kippy is founded in Milan, Italy, to build GPS trackers for pets.
- Acquisition
Kippy becomes part of Datamars, the pet identification and reunification company.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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