Couchville
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete：01 · 05
01 / WHAT IT BUILT
Material for this section is being gathered and checked. It will appear here once ready.
02 / Couchville FAILURE REASONS
Failure factors supported by the current evidence
SnapStream CEO Rakesh Agrawal said Couchville, the firm's TV-listings/social product, drew traffic and TechCrunch coverage but the company could not figure out how to turn it into a real, scalable business, after which SnapStream shifted to enterprise TV-search.
Founder said Couchville built traffic but SnapStream could not figure out how to build a real, scalable business.
03 / EVENT HISTORY
Events in the structured record
- Operations ended
Television-listings service Couchville stopped operating in 2008.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.