Yellow Class
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Yellow Class was an Indian edtech platform founded in June 2020 by Anshul Gupta and Arpit Mittal, offering live extracurricular and hobby classes (art, dance, yoga, logical reasoning, and 40+ more categories) for children aged 3–12. It raised $1.5 million in seed funding (November 2020, India Quotient) and a $6 million Series A (August 2021, led by Elevation Capital).
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Founded and funded
Founded June 2020; raised $1.5M seed (Nov 2020) and $6M Series A (Aug 2021, Elevation Capital).
- Layoffs
Laid off about 19 of its 120–130 employees in a restructuring as funding winter hit edtech.
- Pivot to SpeakX
Yellow Class pivoted from kids' hobby classes to AI-powered spoken-English learning and rebranded as SpeakX; co-founder Anshul Gupta stepped down as CEO and Arpit Mittal took over.
- SpeakX breaks out
SpeakX raised $16 million led by WestBridge Capital, reporting profitability with 200,000+ paying subscribers — the pivot succeeded.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.