Blisser
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete:02 · 05
01 / WHAT IT BUILT
What the company did
Blisser is a Stockholm, Sweden-based platform for personalized video messages from celebrities and industry experts - think Cameo with a social-impact twist: profits from purchased messages are donated to a charity of the talent's choice. It also positions itself for learning and inspiration, with experts delivering messages that teach. Founded in 2020 by Sara Fernstrom (CEO; ex-CAA/UTA talent agent, ex-CEO of Lyft Brands Group and co-CEO of Swedish fashion brand Odd Molly), Andre Haug (chief people officer) and Sean Callahan (CTO), it raised a $1M seed round in October 2021 from Justin Mateen (Tinder co-founder), Michael Heller and TR Ventures. CB Insights lists it as alive; no shutdown or failure is documented.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Founded
Blisser founded in Stockholm by Sara Fernstrom, Andre Haug and Sean Callahan - a celebrity video-message platform with charity donations.
- Seed funding
Blisser raised a $1M seed round on Oct 28, 2021 from Justin Mateen, Michael Heller and TR Ventures.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.