APPERT
The business, the turning points, and the decisions behind them.
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Sections to complete:02 · 05
01 / WHAT IT BUILT
What the company did
Appert was an Oakland, California-based food preservation technology startup founded in 2020 by Daniel Lee and Seung Yoo. It used high-temperature pressure sterilization and aseptic manufacturing to produce freshly made, ready-to-eat food products that could be stored at room temperature for up to a year — convenient nutrition and wellness food options without a cold chain.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Company founded
Appert is founded in Oakland, California by Daniel Lee and Seung Yoo as a food preservation technology company focused on nutrition and wellness.
- Pre-seed round
On January 27, 2022, Appert announces a pre-seed funding round for its room-temperature-stable ready-to-eat food products.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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