Tello
The business, the turning points, and the decisions behind them.
Some sections are still being researched1 / 4
Sections to complete:05
01 / WHAT IT BUILT
Presence and availability communications
Tello developed a communications service that let people control when and how others could reach them.
02 / Tello FAILURE REASONS
Failure reasons
Tello never turned its star-studded backing into traction. The product — a complicated presence system that promised to let people reach you 'when you want them to, and not when you don't' — failed to catch on, and the company quietly disintegrated within about fourteen months of its public launch.
03 / EVENT HISTORY
Events in the structured record
- Formed
Tello is formed in late 2004 in San Mateo, backed by Jeff Pulver, Craig McCaw, John Sculley and Michael Price; Series A closes in April 2005 with Eagle River, Evercore, Rho Ventures and Intel Capital.
- Launched
In January 2006, Tello emerges from stealth with its presence-based communication service for businesses.
- DeadPool
In March 2007, TechCrunch reports Tello has quietly disintegrated and enters it into the DeadPool.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.