HARTB
The business, the turning points, and the decisions behind them.
01 / WHAT IT BUILT
What the company did
HartB, founded in Sao Paulo, Brazil in 2015, was a data and artificial intelligence services company branded 'Innovation as a Service.' It specialized in big data analytics, AI, data science and IoT, building agile teams and custom solutions to help businesses guide managerial decision-making and align business objectives with customer expectations. Backed by accelerator Oxigenio and later by a $5M seed round in May 2023, HartB at its peak employed several hundred people. PitchBook records it as out of business; parsers.vc lists it as probably closed.
02 / HARTB FAILURE REASONS
Failure reasons
No postmortem or founder statement explaining HartB's closure was found. PitchBook records the company as out of business and parsers.vc lists it as probably closed, but no public announcement of the shutdown date or its causes was identified.
03 / EVENT HISTORY
Events in the structured record
- Founded
HartB was founded in Sao Paulo, Brazil in 2015 as an 'Innovation as a Service' data/AI company.
- Seed round
HARTB raised a $5M seed round in May 2023.
- Marked closed
PitchBook records HartB as out of business; parsers.vc lists it as probably closed.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN
How the factors connect
- 01
HartB was founded in Sao Paulo, Brazil in 2015 as a data and AI services company ('Innovation as a Service').
- 02
It raised a $5M seed round in May 2023 after earlier backing from accelerator Oxigenio.
- 03
PitchBook now records the company as out of business and parsers.vc lists it as probably closed.