Ida
The business, the turning points, and the decisions behind them.
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Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Ida is a French agrifood-tech startup founded in 2023, led by co-founder and CEO Mateo Beacco. Its tablet app, connected to a sales-forecasting algorithm, guides grocery staff when to reorder fresh products — tackling food waste and shortages in the perishable aisles. Starting with fruits and vegetables, it aims to expand to meat and fish.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Founded
Ida was founded in France by Mateo Beacco to optimize fresh-product ordering for supermarkets and grocery stores.
- Seed round
Ida raised a $2.9 million (about €2.7 million) seed round from Frst, Daphni, Motier Ventures and Kima Ventures.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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