Voxalyze

01 / WHAT IT BUILT

What the company did

Voxalyze is a Berlin-based podcast analytics company founded in 2020 by Alexis Hue and Marian Zange. Its flagship offering is Podcast Visibility Optimization - search-engine optimization applied to podcasts - with keyword ranking across millions of keywords in 14 languages, plus audience and promotion analytics that help media companies, podcast agencies and solo creators grow their audiences. The company originally built user-acquisition attribution for Alexa voice apps, but pivoted after Amazon launched a competing native feature.

03 / EVENT HISTORY

Events in the structured record

1. 2020
   Founded

   Alexis Hue and Marian Zange found Voxalyze in Berlin; the first product is User Acquisition Attribution, helping Alexa skill developers track where new users discover their voice apps.

2. 2020
   Alexa product shut down

   Amazon launches Alexa Quick Links, a native feature that directly competes with Voxalyze's core offering; unable to match Amazon's proprietary data, Voxalyze shuts down the User Acquisition Attribution service on August 31.

3. 2021
   Pivot to podcasts

   Voxalyze pivots to podcast analytics, introducing Podcast Visibility Optimization - SEO-style keyword ranking for podcasts.

4. 2022
   Pre-seed round

   Voxalyze raises a 1.2 million euro pre-seed round from Capnamic Ventures, seed+speed Ventures and business angels.

5. 2023
   Marketing Hub completed

   Voxalyze launches Promotion Analytics, completing its Marketing Hub suite alongside Visibility Analytics and Audience Analytics.