Cortex
The business, the turning points, and the decisions behind them.
Some sections are still being researched1 / 4
Sections to complete：02
01 / WHAT IT BUILT
What the company did
Cortex Automation Inc. was a Boston-based B2B SaaS company that used AI and machine learning to help advertisers make better creative decisions about visual content. Its platform offered content analytics for ad visuals — scoring images and video so advertisers could build more effective campaigns and de-risk their budgets — aimed at advertising professionals at startups to Fortune 500 brands. Incorporated in Delaware in May 2014 and Techstars-backed, it raised over $1 million plus a $743,000 equity-crowdfunding round in February 2022. Effective March 31, 2023, it ceased operating and began winding down and liquidating its assets.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Liquidation
Form C-AR dated 14 Apr 2023 (CIK 0001619790) states that effective 31 Mar 2023 Cortex Automation ceased operating and was winding down and liquidating assets; 0 employees. Form C-TR terminating Regulation CF reporting followed the same day.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN
How the factors connect
- 01
2014: incorporated in Delaware; B2B SaaS for AI ad-creative analytics
- 02
Techstars-backed; $743K equity crowdfunding February 2022
- 03
March 31, 2023: ceased operating
- 04
Winding down and liquidating assets (SEC filing)