Hipmunk
The business, the turning points, and the decisions behind them.
01 / WHAT IT BUILT
What the company did
Hipmunk compared flights, hotels and car rentals across providers. Its flight ranking combined price, duration and stops, while bookings were held with travel suppliers.
02 / Hipmunk FAILURE REASONS
Failure reasons
Reporting described integration difficulties after the SAP Concur acquisition. SAP Concur said it reviewed alternatives and decided to terminate Hipmunk and Concur Hipmunk; the founders’ buyback offer was rejected. This was a discontinuation decision, not proof that existing travel reservations were cancelled.
03 / EVENT HISTORY
Events in the structured record
- Travel-search business founded
Adam Goldstein and Steve Huffman founded Hipmunk.
- Acquired by SAP Concur
The travel-software business acquired Hipmunk.
- Services scheduled to end
The January notice set 23 January for both services to close; existing reservations remained with the relevant travel suppliers.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN
How the factors connect
- 01
Acquired product faced integration difficulties
- 02
Parent reviewed alternatives
- 03
Founders’ buyback offer not accepted
- 04
Hipmunk and Concur Hipmunk scheduled to close