Palofy Analytics Oy
The business, the turning points, and the decisions behind them.
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Sections to complete:02 · 05
01 / WHAT IT BUILT
What the company did
Palofy Analytics Oy was a Helsinki startup founded on February 28, 2018 by founder Timo Uusi-Kerttula. It provided business intelligence analysis and forecasting for small and medium-sized enterprises across the Nordics, unifying customer loyalty services, card payment processing and point-of-sale transaction data. It partnered with Worldline (Bambora), Smart Volution, Payment Loyalty and Tencent as their independent sales organization, and held an AA+ credit rating.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Founded
Timo Uusi-Kerttula founded Palofy Analytics Oy in Helsinki in February 2018 to bring unified payment and loyalty data analytics to Nordic SMEs.
- Status
Startup100 lists Palofy Analytics Oy as 'deceased' as of October 30, 2022. No press or public announcement of the company's closure was found.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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