AMKIRI
The business, the turning points, and the decisions behind them.
Some sections are still being researched1 / 4
Sections to complete：02
01 / WHAT IT BUILT
What the company did
AMKIRI was an Israeli beauty-tech company (Tel Aviv-Yafo, formerly Maori S.C.) that developed Visual Fragrance technology: fine-fragrance temporary tattoos applied with specially developed applicators, combining up to 12 hours of scent with 24 hours of body art. The hypoallergenic, vegan, patented product let consumers create scented body art designs.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Company founded
AMKIRI is founded in Tel Aviv-Yafo, Israel (formerly Maori S.C.) to develop Visual Fragrance technology.
- Funding round
On October 20, 2021, AMKIRI announces it has closed a $3 million financing round led by Welltech Ventures to fund expansion and growth.
- Ceased operations
Startup Nation Central records AMKIRI as presumed inactive, noting that the company had ceased to operate in July 2023.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN
How the factors connect
- 01
In July 2023, Startup Nation Central recorded AMKIRI as presumed inactive, noting the company had ceased to operate.
- 02
No acquisition, asset sale, or other resolution was publicly documented; the $3 million raised in 2021 was the company's final reported financing.