Frogmetrics
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Frogmetrics was a Y Combinator Summer 2008 startup that placed touchscreen devices in restaurants, stores and other physical locations to collect customer feedback on the spot. It built custom firmware for the Nokia n810 internet tablet that asked customers a few questions at the point of sale and could capture contact information for lead generation; data across locations was aggregated and analyzed for trends. The company raised a seed round from Y Combinator, Founders Fund and Alexis Ohanian.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Company founded
Frogmetrics is founded in New York and joins Y Combinator's Summer 2008 batch with its touchscreen feedback device concept.
- Public launch
In October 2008 Frogmetrics launches publicly with its Nokia n810-based handheld survey device for in-store customer feedback.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.