abillion
The business, the turning points, and the decisions behind them.
01 / WHAT IT BUILT
What the company did
abillion was a Singapore-based mobile app that helped users find vegan and sustainable products. The platform let users review plant-based, cruelty-free, and sustainable products - and restaurants - in a directory spanning 1.3 million businesses across 183 countries, donating $0.10 to $1 to a nonprofit of the user's choice for each review. By mid-2023 it had donated over $2.8 million to organizations including Sea Shepherd and Mercy for Animals. Its stated mission was to get one billion people following a vegan diet and lifestyle by 2030.
02 / abillion FAILURE REASONS
Failure factors supported by the current evidence
Abillion’s Singapore vegan discovery app shut down after it could not raise the funds needed to keep operating; founder-CEO Vikas Garg also said the company never arrived at a successful business model, even after reaching break-even.
03 / EVENT HISTORY
Events in the structured record
- Product or service closed
abillion announced that its platform officially closed on 23 March 2026, with user data archived for six months.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN
How the factors connect
- 01
In March 2026, abillion announced it would close down by the end of the month, going offline despite breaking even and reaching 3.1 million active users by the end of 2025.
- 02
The company said it had explored every possible path forward but could not overcome the fundraising environment: investors had retreated from the plant-based sector since the pandemic highs and shifted attention to AI, which also threatened discovery apps like abillion.
- 03
Founder and CEO Vikas Garg said the company was in discussions with 'investors and other parties' to explore a future for the business.