Palm NFT Studio
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Palm NFT Studio was a Web3 production firm founded in 2021 by Ethereum co-founder Joseph Lubin, film producer David Heyman (Heyday Films), HENI Group founder Joe Hage and CEO Daniel Heyman (ex-PegaSys). It provided strategic, creative and technical services to brands, IP holders and creators building NFT layers into existing and future IPs across movies, games, music and art — including Damien Hirst's 'The Currency' (over $600 million market cap within two months), Space Jam 2 and DC FanDome 2021 NFT drops, and Pace Verso. In December 2021 it raised a $27 million Series B led by Microsoft's venture fund M12, with Griffin Gaming Partners, RRE, Warner Bros. and others.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Founded
Palm NFT Studio was founded in 2021 by Joseph Lubin, David Heyman, Joe Hage and Daniel Heyman to build NFT experiences for brands and creators.
- Series B
Palm NFT Studio raised $27 million in a Series B led by Microsoft's venture fund M12 in December 2021.
- Merged with Candy Digital
On June 29, 2023 Palm NFT Studio announced a merger with Candy Digital (backed by Galaxy Digital and Gary Vaynerchuk), operating under the Candy Digital name; Candy CEO Scott Lawin oversaw both companies while Palm NFT co-founder and CEO Daniel Heyman became president of Candy Digital.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.