Zuora
The business, the turning points, and the decisions behind them.
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Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Zuora was a Redwood City enterprise software company best known as the pioneer of the subscription economy. Its monetization suite gave businesses billing, payments and revenue-recognition tools to run subscription and usage-based business models. Founded in 2007 by Salesforce veteran Tien Tzuo, Zuora went public on the NYSE in 2018 and in 2024 agreed to be taken private by Silver Lake and GIC for $1.7 billion. The acquisition, not a business failure, is the company's final event.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Founded
Tien Tzuo founded Zuora to provide billing and monetization software for the emerging subscription economy.
- Taken private
Zuora entered a definitive agreement to be acquired by Silver Lake, in partnership with an affiliate of GIC, for $1.7 billion ($10.00 per share in cash); the company was to become privately held.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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