Shipsta
The business, the turning points, and the decisions behind them.
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Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Shipsta, founded in 2015 in Mertert, Luxembourg by Christian Wilhelm together with Stefan Maratzki and Oliver Ritzmann, built a digital freight procurement platform that connects shippers with freight forwarders and carriers. Its platform streamlined tender management and procurement processes across air, ocean, road and rail, giving procurement teams data visibility and cost control for spot and contract buying. It raised over €8.9 million (about $10 million), and in August 2024 was acquired by Freightos, the online freight booking and rate company, to expand its digital procurement offering.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Company founded
Christian Wilhelm founds Shipsta in Mertert, Luxembourg, to bring freight procurement online for global shippers.
- Peak funding round
Shipsta raises over €8.9 million to fuel international growth in the logistics digitalisation wave.
- Acquisition
In August 2024 Shipsta is acquired by Freightos, expanding the buyer's spot pricing, quoting and booking capabilities.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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