FAILDEX失樂園
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Tome

The business, the turning points, and the decisions behind them.

Founded2020
Event year2025
FundingUS$75.3M
Some sections are still being researched1 / 4

Sections to complete:05

01 / WHAT IT BUILT

What the company did

Tome was a San Francisco AI storytelling platform founded in 2020 by ex-Meta product leaders Keith Peiris and Henri Liriani and incubated at Greylock. Using GPT-3 and DALL-E, it turned a typed prompt into a full visual presentation in seconds — a scrollable, web-native format meant to replace PowerPoint. After a September 2022 public beta it went viral: the fastest productivity tool ever to reach one million users, eventually growing to 20–25 million users, and raising $81 million including a $43 million Series B led by Lightspeed at a $300 million valuation. In April 2025 the founders shut the presentation product down and rebuilt the company as Lightfield, an AI-native CRM.

02 / Tome FAILURE REASONS

Failure reasons

Viral consumer growth never converted into paying business: despite 20–25 million users, revenue stayed a fraction of the $300 million valuation, with the free product attracting students, artists and casual users who would not pay. Business users had one decisive complaint — they could not get their work out of Tome and into PowerPoint, the format their workplaces ran on. In 2024 the founders cut the team from 70 to 7, concluded the real unsolved problem was sales teams' lack of customer memory rather than slides, and pivoted the company to Lightfield.

03 / EVENT HISTORY

Events in the structured record

  1. Founded

    Ex-Meta product leaders Keith Peiris and Henri Liriani found Tome in San Francisco in 2020, incubated at Greylock, to reinvent presentations with generative AI.

  2. Public beta and viral growth

    Tome launches a free public beta in September 2022 and becomes the fastest productivity tool ever to cross one million users by January 2023.

  3. Series B

    Tome raises a $43 million Series B led by Lightspeed Venture Partners at a $300 million valuation, bringing total funding to $81 million.

  4. B2B shift and layoffs

    Tome shifts focus to paying sales teams and lays off about 20% of its 59 employees; the founders later cut headcount from 70 to 7 while rethinking the business.

  5. Pivot announced

    The founders announce they are abandoning presentations to build an AI-native CRM; the presentation product's sunset is confirmed.

  6. Product shutdown

    Tome's presentation product shuts down on April 30, 2025; user decks that were not exported are deleted, and the team continues as Lightfield.

04 / CONTEMPORARY REBUILD ASSESSMENT

Difficulty of rebuilding this project today

Material for this section is being gathered and checked. It will appear here once ready.

Rebuild difficultyPending assessmentNot completed
Scoring basisNot completed
ScalabilityPending assessmentNot completed
Scoring basisNot completed

Overall assessment: Not completed

05 / CAUSAL CHAIN / AFTERMATH

Pending assessment

Material for this section is being gathered and checked. It will appear here once ready.