ElegirSeguro.com
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
ElegirSeguro.com was a Buenos Aires, Argentina insurtech platform delivering multi-risk commercial and industrial insurance to small and medium businesses. Led by CEO Martin Weidemann and COO Diego Robledo, its online platform let businesses compare policies from multiple providers in real time — covering liability, property, workers' compensation, and more — positioning itself as the 'Next-Insurance' or 'CoverWallet' for Latin America.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Seed round and expansion
In March 2020, ElegirSeguro.com raised an almost-$1-million seed round led by Consorcio, Chile's top insurance carrier, with Arkfund (Mexico) participating, and began expanding into the Mexican and Chilean markets after going through StartupChile and Parallel18 accelerators.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.