Dayslice
The business, the turning points, and the decisions behind them.
01 / WHAT IT BUILT
What the company did
Dayslice was a US-based SaaS startup founded in 2021 in San Francisco. It built an all-in-one platform for social-first services businesses and solopreneurs, automating scheduling, payments, customer management and lightweight marketing. Its pitch was that independent service providers could move off services marketplaces, stop paying the marketplace take-rate on every hour they worked, and finally own their book of business.
02 / Dayslice FAILURE REASONS
Failure factors supported by the current evidence
Business Insider (24 Jul 2024) quotes Dayslice founder/CEO Ishita Arora: in December she closed Dayslice after seeing it was not achieving the hockey-stick growth venture investors demand, and returned remaining cash to investors.
Arora closed the company after it was not achieving the hockey-stick-like growth VC investors demand.
She gave back the remaining cash to investors rather than continuing to operate.
03 / EVENT HISTORY
Events in the structured record
- Operations ended
Business Insider (24 Jul 2024): Ishita Arora closed Dayslice in December (context: 2023 downturn article) and returned remaining cash to investors. San Francisco Treasurer record for Dayslice, Inc. / Tradebird, Inc. lists business end date 31 Dec 2023.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN
How the factors connect
- 01
Dayslice was founded in 2021 in San Francisco, building an all-in-one SaaS platform for independent services businesses and solopreneurs.
- 02
In May 2022, the company raised a $6 million seed round led by Upfront Ventures, positioned as a Calendly-style rival for solopreneurs.
- 03
The company wound down in 2023; no bankruptcy filing was reported. No reliable loss figure was disclosed, so no loss amount is recorded.