Odds On Compliance
The business, the turning points, and the decisions behind them.
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Sections to complete:02 · 05
01 / WHAT IT BUILT
What the company did
Odds On Compliance was a sports betting compliance advisory firm led by CEO Eric Frank. It provided regulatory technology solutions and compliance expertise to the rapidly evolving sports betting and gaming industry, with products including PlayBook AI, an online source of sports betting laws and regulations, and ProhiBet, a solution for ensuring compliance among athletes, coaches, and staff — the latter developed in collaboration with US Integrity. On April 23, 2024, it completed its merger with US Integrity, rebranding as Integrity Compliance 360 (IC360) under parent company SeventySix Capital; IC360 combined integrity monitoring services, compliance advising, and products to serve clients including the four major American sports leagues, most US sportsbooks, and international clients in Europe and Brazil, with former US Integrity CEO Matt Holt as CEO and Eric Frank as president.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Merger announced
In October 2023, Odds On Compliance and US Integrity announced their merger, following their collaboration on ProhiBet.
- Merged into IC360
On April 23, 2024, the merger completed and the companies rebranded as Integrity Compliance 360 (IC360) under SeventySix Capital, with Eric Frank as president.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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