Noble
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete:02 · 05
01 / WHAT IT BUILT
What the company did
Noble built embedded-credit infrastructure: a no-code platform letting any company build, launch, and scale credit products — credit cards, credit lines, cash advances, and buy-now-pay-later offerings — with underwriting infrastructure as a service. Founded in 2021 in Tel Aviv by CEO Tomer Biger and CTO Moran Mishan, two WeWork veterans who had built tenant underwriting infrastructure there, the company emerged from stealth in September 2022 with $18 million in total funding from a Series A led by Insight Partners, with participation from Y Combinator, TLV Partners, and others.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Founded
Tomer Biger and Moran Mishan founded Noble in Tel Aviv to build credit underwriting infrastructure as a service.
- Raised $18M
In September 2022 Noble emerged from stealth with a Series A led by Insight Partners, bringing total funding to $18 million, and planned a US office.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.