Tigerbow
The business, the turning points, and the decisions behind them.
01 / WHAT IT BUILT
What the company did
Tigerbow enabled physical gifts to be sent using an email address or social profile; recipients supplied their shipping details privately.
02 / Tigerbow FAILURE REASONS
Failure reasons
Founder David Levy described inadequate early traction: merchants resisted changes to checkout and the gifting feature was not compelling enough for partners. Building a full gift store required resources the team lacked. He explicitly did not attribute failure solely to the financial crisis.
03 / EVENT HISTORY
Events in the structured record
- Gift-store testing and partnerships
The founder’s account dates a gift-store test to April 2009 and describes attempts to distribute the gifting feature through merchants and dating sites.
- Venture ended
The later retrospective confirms the venture failed after years of work, without supplying an exact closing date.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN
How the factors connect
- 01
Partner adoption limited
- 02
Early traction remained weak
- 03
Full-store resources unavailable
- 04
Venture failed