Alterra Medical
The business, the turning points, and the decisions behind them.
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Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Services supporting investment in and commercialization of medical devices.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Company founded
Alterra Medical is founded in Salt Lake City, Utah, as a medical-device commercialization engine that helps innovators move products from ideation through clinical validation to distribution.
- COVID-19 response
In partnership with Mountain Pacific Venture Fund, Alterra brings a factory online in March 2020 to manufacture sanitizer, medical-grade masks, wipes, and other PPE for frontline healthcare workers during the pandemic.
- New CEO
Jeff Hastings, formerly a senior executive at Owens & Minor and other Fortune 500 healthcare companies, is appointed CEO as the company expands its distributor and commercialization business.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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