Upscribe
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete:02 · 05
01 / WHAT IT BUILT
What the company did
Upscribe, founded in 2019 in Los Angeles by Dileepan Siva, is a subscription platform for direct-to-consumer e-commerce merchants: its software helps Shopify brands build subscription offerings, grow subscriber counts, cut churn and personalize the subscriber experience with skips, swaps and frequency changes. Backed by Uncork Capital, it raised a 4 million dollar seed round and serves brands across food, beverage, beauty and home care.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Company founded
Dileepan Siva founds Upscribe in Los Angeles to bring subscription-first software to direct-to-consumer e-commerce brands.
- Seed funding raised
Upscribe closes a 4 million dollar seed round led by Uncork Capital, growing 43% quarter over quarter with customers like Athletic Greens and Four Sigmatic.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.