Victory Innovations
The business, the turning points, and the decisions behind them.
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Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Victory Innovations was a Minneapolis-based maker of high-tech cordless electrostatic sprayers used to disinfect offices, airplanes, schools and other businesses. Founded in 2014 by co-founders Chris Gurreri, Kyle Wheaton and Cliff Wright, its patented technology gives disinfectant solutions an electrical charge so double-charged particles wrap around conductive surfaces — including shadowed, vertical and underneath areas — for fast, uniform coverage. Demand for its sprayers grew significantly from founding and surged with COVID-19.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Founded
Victory Innovations was founded in Minneapolis in 2014 by Chris Gurreri, Kyle Wheaton and Cliff Wright, making cordless electrostatic sprayers for disinfection.
- COVID demand surge
Demand for the company's cordless electrostatic sprayers increased dramatically as a result of COVID-19, with its products becoming a new standard in infection control for businesses reopening.
- Acquired by Carlyle
The Carlyle Group announced it would acquire a majority stake in Victory Innovations, backing its growth and planned expansion in key global markets across Asia, Europe, Latin America and Africa.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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