RSTLSS
The business, the turning points, and the decisions behind them.
Some sections are still being researched2 / 4
Sections to complete:02 · 05
01 / WHAT IT BUILT
What the company did
RSTLSS is a London-based digital fashion platform founded in 2020 by fashion designer Charli Cohen. It gives brands, influencers and artists the tools to create and sell multiverse fashion through a gamified experience, growing crypto-native brands and onboarding traditional IPs into the metaverse via curated NFT wearable drops, including collaborations with IPs such as Assassin's Creed, Pokemon and Sanrio.
02 / FAILURE REASONS
Material for this section is being gathered and checked. It will appear here once ready.
03 / EVENT HISTORY
Events in the structured record
- Company founded
Charli Cohen founds RSTLSS in London as a digital fashion label.
- Seed round
RSTLSS raises a $3.5 million seed round led by BITKRAFT Ventures, with participation from Paris Hilton, Twitch co-founder Kevin Lin, Rogue VC, Starting Line, Red DAO and Venture Reality Fund.
- Product launch
RSTLSS launches on December 15 with a consumer app featuring drops, lore, customization and gaming integrations.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
Material for this section is being gathered and checked. It will appear here once ready.