ZowPow
The business, the turning points, and the decisions behind them.
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Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
ZowPow was a San Francisco-based startup making wireless toy game controllers for mobile gaming. Founded in 2013 by Jen Lu and Brian Krejcarek, the company built physical toys that wirelessly controlled mobile games, bridging physical play and digital gameplay. Its products included a Flappy Bird plush toy controller, and the company won GamesBeat 2013's 'Who's Got Game' competition before going through Y Combinator's Winter 2014 batch.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Founded
ZowPow was founded in San Francisco by Jen Lu and Brian Krejcarek to make wireless toy controllers for mobile games; it won GamesBeat 2013's 'Who's Got Game' startup competition.
- YC and crowdfunding
The company joined Y Combinator's Winter 2014 batch and crowdfunded 'Flappy Toy,' a $15 wireless plush controller for the hit game Flappy Bird, seeking $25,000 to put it into production. No reliable public record of the company's later fate exists.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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