Rose Health
The business, the turning points, and the decisions behind them.
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Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Rose Health was a digital mental health platform spun out of Johns Hopkins University, founded in 2018 by former healthcare investment banker Kavi Misri after his own experience with burnout and depression. Its HIPAA-compliant platform combined a patient mobile app with a provider dashboard, using patented AI and natural language processing to detect markers of depression and mood disorders in speech and responses, producing a 'Rose score' as a mental health credit score. The company raised seed funding, won the 2022 Cambia Grove TRAILS startup competition and piloted an employer mental-health benefit program.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Company founded
Kavi Misri founds Rose Health out of Johns Hopkins University research to bring AI-powered early detection of depression to mental health care.
- Funding round
Rose Health raises an oversubscribed $1.73 million seed round led by Old Line Capital Partners, and pilots its platform with the Visiting Nurse Service of New York.
- Competition win and Series A launch
Rose Health wins Cambia Grove's TRAILS behavioral-health startup competition in February and opens a $7.5 million Series A round.
- Acquisition
On October 10, 2022, California-based Precise Behavioral acquires Rose Health for an undisclosed amount; Rose continues as a wholly owned subsidiary and Misri joins the combined company's board.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
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Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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