Mogara
The business, the turning points, and the decisions behind them.
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Sections to complete：02 · 05
01 / WHAT IT BUILT
What the company did
Mogara, founded in 2022 in San Francisco by Neha Shah and Jay Gokhale, built software that automates software R&D capitalization: it plugs into developer workflows — IDEs, code repositories, Jira and payroll systems — to capture and categorize capitalizable engineering activity without timesheets, replacing manual accounting work driven by the 2022 IRS rule change.
02 / FAILURE REASONS
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03 / EVENT HISTORY
Events in the structured record
- Company founded
Neha Shah and Jay Gokhale found Mogara in San Francisco to automate software R&D capitalization.
- Funding round
Mogara raises a $500K pre-seed round and joins Y Combinator's Winter 2023 batch.
04 / CONTEMPORARY REBUILD ASSESSMENT
Difficulty of rebuilding this project today
Material for this section is being gathered and checked. It will appear here once ready.
Overall assessment: Not completed
05 / CAUSAL CHAIN / AFTERMATH
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